Highlights
Introducing Incode Know Your Agent Introducing TrustGraph Understand Incode’s approach to age assurance Introducing GovFaceMatch 3 years in a row named a Leader
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01/05

Social media

Identity verification and bot detection for social media

Make authentic users the foundation of safer communities.

AI-powered identity verification that stops bots, fake accounts, and deepfakes while ensuring compliance and a seamless user experience. Every identity clears independent layers of defense.

We secure identities across social media worldwide

AI-powered identity verification, age assurance, and bot defense for social platforms and online communities.

TikTok

7.1B+

trust checks run

99.9%

efficient spotting age fraud

190+

countries of ID coverage

99%

accuracy identifying minors

What social media platforms are up against

A new era of fraud for social media

Generative AI has created threats that legacy security systems cannot contain. More than 30% of US organizations report account takeover, identity theft, and fraudulent account openings as their top business threats (Experian).

AI-powered fraud at scale

Stop bots, fake profiles, and deepfakes generated with AI from passing account checks.

Bots and fake accounts

Prevent bot farms and fake profiles from distorting reach and draining advertiser trust.

Protecting minors

Protect minors by proving users' ages where age rules are now law.

Safety versus growth

Prevent fraud without slowing down real users at signup.

User experience

How it works

Verification adapts to the level of assurance you need, adding stronger checks only when required.

Why social media platforms choose Incode

Independent layers of defense for every account

Incode uses five identity checks to spot bots, fake profiles, and other fraud while keeping signup simple for real users.

Document verification

Document verification detects forged, altered, and fake identity documents from more than 190 countries.

AI-powered document verification

Biometric liveness

Liveness detection confirms that a real person is present and matches their ID photo.

Biometric liveness detection

AI-generated document detection

Deepsight for Documents detects AI-generated and altered IDs that basic checks may miss.

Deepsight AI-generated document detection

Inclusive age estimation

Facial age estimation identifies minors with 99% accuracy and stays accurate across demographics.

On-device Age Estimation

Cross-platform fraud signals

TrustGraph links bot farms, banned users, and repeat offenders across accounts and platforms.

TrustGraph cross-network fraud intelligence

Privacy is the architecture

We made privacy a founding conviction long before regulation or the market asked for it. Incode's AI-first identity verification reduces fraud while remaining private and compliant.

Read the Manifesto

Segments

Who Incode serves in social media

Social networks

Social networks use Incode to confirm a real person is behind every new account.

Short-form video platforms

Short-form video platforms use Incode to prove users' ages and resolve age appeals at scale.

Messaging apps

Messaging apps use Incode to keep bots and fake accounts out of chats and groups.

Creator and streaming platforms

Creator and streaming platforms use Incode to verify creators before they monetize and to protect minors.

Dating apps

Dating apps use Incode to verify members are real adults at signup. See dating app identity verification.

Gaming communities

Gaming communities and esports platforms use Incode to catch ban evasion and underage play. See online gaming identity verification.

Case study

TikTok runs age assurance across a global user base. When a user has to prove their age, Incode verifies their identity to resolve the appeal, without turning legitimate people away or holding more of their data than it needs.

Social media · Global

Read the story

FAQ

Common questions about identity verification for social media

Still have questions? Talk to an expert
How do social media platforms verify user age?

Age verification on social platforms runs as a ladder: a data check against official records first, facial age estimation from a selfie, and a document check only when required. Incode adapts the level of assurance to each market's rules so real users keep signing up.

How does Incode stop bots and fake accounts on social media?

Bots and fake accounts fail at one test: presenting a live human face. Passive liveness and Deepsight catch replayed, injected, and AI-generated faces at account creation, while duplicate detection links repeat offenders across accounts.

What is age assurance on social media?

Age assurance covers the methods a platform uses to establish how old a user is: data checks, facial age estimation, and document verification. It keeps minors out of adult experiences and resolves age appeals, and Incode runs it for one of the world's largest platforms.

Do social media platforms have to verify users' ages?

A growing list of regulators requires platforms to keep minors out of adult experiences, from UK Online Safety Act duties to US state age assurance laws and EU child protection rules. Incode's adaptive flows help meet each market's requirements without one-size-fits-all friction.

Can a deepfake pass Incode's verification?

Deepfakes fuel fake profiles and impersonation through face swaps, injected camera feeds, and AI-generated faces. Passive liveness detection and Deepsight detect these attacks at account creation and at every check that follows.

Does identity verification hurt signup conversion?

No. Verification starts with the lightest possible check and escalates only when risk or regulation requires it, and Incode customers see 40% higher conversion rates alongside stronger fraud prevention.

Is Incode a social media platform or a content moderation tool?

No. Incode provides identity verification and age assurance software that social platforms build into signup, age appeals, and account recovery, and it does not host or moderate content.

What is the difference between age verification and age estimation?

Age verification confirms a user's date of birth from an ID document or an official record, while age estimation infers an age range from a selfie without identifying the person. Incode offers both, escalating from estimation to verification only when required.

Let's connect

Secure growth, fraud protection, and compliance in social media