Day: September 22, 2022

Why Customer Experience is Critical to Brand Loyalty, and How Digital Identity Can Help

PwC recently released their 2022 Customer Loyalty Survey, compiling insights from more than 4,000 U.S. participants on consumer behavior two years after the start of the COVID-19 pandemic. The pandemic drastically affected business operations and changed consumer needs, resulting in accelerated digital transformations in organizations and increased tech savviness in customers. PwC notes that technology created […]